
Professional Background
Over 25 Years of Experience in Automotive Direct Mail Marketing
Manager of Print Media
April 1996 - August 2020
I have extensive Print & Mailing Catalog Expertise, with multiple millions (of several product lines) mailed annually. I was responsible for the relationship with our 26+ year printer/mailer (Quad/Graphics). Our team never missed a print deadline.
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I am well-skilled in Graphic Design and layout. I have extensive art direction experience, as well as photo shoot coordination. I believe YouTube Video and Podcasting are highly important and growing channels, as the content can be delivered to anyone’s pocket.
I am certain that great product is KING (both classic and new) in creating an ongoing loyal customer journey.
I know how to engage enthusiasts.
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Some of my other history in Direct Mail / E-Commerce:
â–¶ Branding and product development
â–¶ Intellectual property defense and strategy
â–¶ I am a team builder, talent scout and collaborator
â–¶ I’ve used recent time to reconnect with video editing & production, website design and administration, and other marketing channels
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Miscellaneous Facts:
â–¶ I was the first employee of Quadratec, mentored by founder
â–¶ I helped recruit the original management team that grew the business from early success to over $120 Million in annual sales
â–¶ Adapting to growth and change in technology has been extremely rewarding
Project Leader, The HE Consulting Group
January 1995- February 1997
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Independent Consultant, Greater Boston Area
November 1999- December 2000
This is a description in your CV. Concisely describe the degree, job, award or experience listed. The most effective CVs give a clear snapshot of where you’re coming from and where you’re going in a way that’s easy for readers to scan quickly.